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Purple

PURPLE #44 F/W 2025 The Analog Issue Eliza Douglas in Balenciaga by Juergen Teller

PURPLE #44 F/W 2025 The Analog Issue Eliza Douglas in Balenciaga by Juergen Teller

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Nationwide flat rate of 550 JPY (tax included), free shipping for orders 20,000 JPY (tax included) or more.

Size : 330 x 240 mm

Hardcover, 512 pages

+ Separate volume "Venice, New York" a Special Edition for Purple #44

color, black and white

published by Purple

Published with the support of Bottega Veneta

PURPLE #44 F/W 2025 The Analog Issue

In an era where algorithms determine our tastes and desires, screens mediate our experiences, and digitalization swallows the essence of art, magazines are more relevant than ever. At least more important than when I founded Purple in 1992. I'm not the only one witnessing the rapid dismantling of reality. It's a world where creativity is replaced by artificial intelligence, cultural depth by an endless stream of data, and the tangible touch of art vanishes into the immaterial void of simulation.

This Analog Issue is not about nostalgia. It is a challenge, and an optimism. It is a magazine manifesto against the trend of digitally homogenizing culture, against the illusion that art can be reduced to data, and against the reality of the slow erosion of physical experience in every aspect of life, from fashion to sexuality to politics. It is also an attempt to defend and present the new importance of independent press, which is experiencing a resurgence...by Olivier Zahm

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